Best Gucci Cologne for Men in 2020: Reviews and Ultimate Guide

If you’re looking for your next cologne, and you have a fondness for Gucci, then you’re in luck.

Gucci have a wide range of colognes for men fit for every taste, which include everything from subtle smells to bold aromas.

Making a statement has never been easier, as these colognes speak for themselves.

All that’s left to do is choose the right Gucci cologne for you, which may be easier said than done given the quality options available.

Best Gucci Cologne

Our Top Pick
Gucci Guilty Intense
Runner Up
Made to Measure
Best for Formal Occasions
Guilty Black Pour Homme
Gucci Guilty Intense Eau De Toilette Spray for Men, 3 Ounce
Gucci Made To Measure for Men 3.0 oz Eau de Toilette Spray
Gucci Guilty Black Pour Homme Fragrance Collection 3.0-oz. Eau de Toilette
Our Top Pick
Gucci Guilty Intense
Gucci Guilty Intense Eau De Toilette Spray for Men, 3 Ounce
Runner Up
Made to Measure
Gucci Made To Measure for Men 3.0 oz Eau de Toilette Spray
Best for Formal Occasions
Guilty Black Pour Homme
Gucci Guilty Black Pour Homme Fragrance Collection 3.0-oz. Eau de Toilette

Let’s dive into our top Gucci cologne picks. Here they are…

👑 Our Pick for Best Overall

Gucci Guilty Intense
958 Reviews
Gucci Guilty Intense
Gucci Guilty Intense is a popular cologne for anyone who enjoys a fragrance that deviates from the traditional masculine scent of tobacco, musk, or leather. It has the potential to be a great signature scent, and will surely win you over when you first take it in.

Our Other Gucci Cologne Picks for Men

Best Gucci Cologne Reviews

Gucci Guilty Intense (👑 Top Pick)

Gucci’s Guilty Intense cologne is a provocative one which has a complex aroma full of fresh, floral ingredients.

Crisp and subtle, wearing Guilty Intense you’ll feel like refined, sophisticated, and ready for anything. The name of the perfume suggests a strong, overpowering aroma which takes hold of your sense of smell by the scruff of the neck, yet the opposite is true. This fragrance develops over time and blossoms into an elegant blend of citrus and floral notes.

The top notes of this cologne are lavender, coriander, and Amalfi lemon. The lavender and coriander provide a refreshing, invigorating first inhalation, which draws you into the body of the cologne. The Amalfi lemon will make you think of hot summer’s days spent walking along the Italian coast with the rich aroma of lemon trees and sea breeze.

The body of the cologne is characterised by the combination of African orange flower and neroli. Both of these ingredients provide a sweet floral aroma, and compliment each other nicely. African orange flower has a refreshing citrus character to it which works well with the spicy, honey notes of neroli. The two scents form the main part of the cologne, so if you enjoy sweet floral notes with a touch of spiciness, then you’re going to like this one.

The base notes of Guilty Intense are patchouli, amber, and Virginia cedar. What you can expect from this trio of scents is a rich warmth with a woody and earthy undertone. Patchouli is a common ingredient for Gucci men’s colognes, and lends a spicy yet herbal character, while amber and cedar balance the base layer out and add a grounded earthy tone.


  •  Top Notes: Lavender, coriander, Amalfi lemon, 
  •  Middle Notes: African orange flower, neroli
  •  Base Notes: Patchouli, amber, Virginia cedar
  •  3 oz bottle

    Here are the reasons we picked Gucci Guilty Intense as the top Gucci cologne for men:

    1. Guilty Intense by Gucci is a very pleasant cologne which is just as good for everyday use as it is for date night, or other evening social gatherings.
    2. Intense betrays its name and provides quite a subtle yet striking blend of floral and herbal ingredients that entice and entertain the sense of smell.


Made to Measure (🥈 Runner Up)

Runner up in this list of best Gucci colognes for men has to be Made to Measure, which provides an original and intoxicating scent fit for special occasions.

This is a complex cologne which combines a whole host of different ingredients, the likes of which you don’t often see in colognes. As a result, the fragrance is unique and perfectly suited for date night or any other special occasion. It has great potential to be a new signature scent, and one which can elevate your status in your social circles.

The top notes of Made to Measure are interesting, and include the exotic Calabrian bergamot and Tunisian orange blossom. There’s also the relaxing character of lavender, and the rich liquorice-like smell of anise. The result is a highly complex aroma which is both light and fresh, though leaves you wanting for more with the subtle scents of intriguing ingredients. The perfect blend for making a great first impression, this cologne could have your date leaning in to find out more about the fragrance.

The middle notes for this cologne consist of water lily, nutmeg, cinnamon, juniper berries, and plum. This seems an odd combination of ingredients, but Gucci manages to pull it off and create a bold character for the main body of the fragrance. If you’re struggling to imagine what water lily smells like, it’s a fruity scent which can reside somewhere between lemon and cherry. Add to that the spices of nutmeg and cinnamon, and the sweet notes of juniper berries and plum, and you have a delicious sweet and spicy blend which smells good enough to eat. Think of a comforting fruit pie or dessert that reminds you of home and you’ll get a good idea of what the body of this cologne is like. This might help put those around you at ease too, ideal if you’re looking to impress on a date.

Among the base notes, Made to Measure boasts a classic combination with a spicy twist, as leather and amber are joined by labdanum and patchouli. While leather and amber are traditionally used in men’s colognes for their rich notes, patchouli and labdanum offer something a little different and make the finish to this cologne complex. Labdanum has a warm character to it, with a touch of honey and coffee, which blends with the slightly spicy and herbal notes of patchouli.


  • Top Notes: Calabrian bergamot, anise, lavender, Tunisian orange blossom
  •  Middle Notes: Water lily, nutmeg, cinnamon, juniper berries, plum
  •  Base Notes: Leather, amber, labdanum, patchouli
  •  3oz bottle
Made to Measure
415 Reviews
Made to Measure
Made to Measure is a fantastic Gucci cologne for men, which offers up a distinct aroma to help you stand out from the crowd.

Guilty Black Pour Homme (🤵 Best for Formal Occasions)

Guilty Black Pour Homme is our top choice for a cologne suitable for formal occasions. We highly recommend it if you’re looking for something to wear on for the first date, the evening dinner, or a friend’s wedding.

What we like about this cologne is its rich and relaxing character which should put your mind at rest and keep you calm as you go about your day. This is a huge plus if you struggle to stay on top of your nerves in those high stakes social situations like the first date or the romantic dinner. The lavender in the top note in particular will help keep the stress at bay as you first apply the cologne to your neck. Many praise it for its intoxicating scent, which helps keep you sweet for your date too.

The main top notes of this cologne are green coriander and lavender. The bold herbal and spicy notes of coriander are balanced out well with the invigorating and refreshing character of lavender. There are few combinations more sophisticated for a first impression than these two scents.

As for the middle notes, you can expect orange blossom and neroli. While the orange blossom gives you a citrus kick, the neroli has an aromatic nature and gives you a sweet and spicy boost. This makes for a strong and sensual body for the cologne, and one which should both calm the mind and appease your date’s sense of smell.

The base notes include patchouli and cedar, which are traditionally masculine scents used in many popular men’s colognes. The typical Gucci note of patchouli lends spice to the earthy, woody character of cedar making for a great balanced body.


  •  Top Notes: Green Coriander, lavender
  •  Middle Notes: Orange blossom, neroli
  •  Base Notes: Patchouli, cedar
  •  3oz bottle
Guilty Black Pour Homme
242 Reviews
Guilty Black Pour Homme
Guilty Black Pour Homme is a fantastic formal cologne, which is perfectly suitable for anything from a dinner date to a friend’s wedding.

Gucci Cologne Ultimate Buyer’s Guide

As far as general advice goes, there are a few things to bear in mind.

You need to consider primarily which scents you enjoy. This can be difficult to know unless you head to a department store and try out different fragrances. Each scent will react slightly differently with your skin, so it really does pay to try before your buy.

Aside from this, you want to go off price, brand, and context.

To make it easier for you, we’ve created this Gucci-specific buyer’s guide, which includes the ranges offered by the designer brand along with the most common notes found in its colognes for men.

While this doesn’t tell you everything you need to know about each individual cologne, knowing the popular notes used in Gucci fragrances will give you an idea of what to expect generally-speaking.

If you like the sound of the following notes in your cologne, then you can check which Gucci colognes feature them in their top, middle, or base notes.


Cedar wood is a fantastically fresh aroma which adds a very revitalising quality to a cologne.

As far as men’s colognes go, woody scents can be considered essential to some degree.

The actual smell of cedar wood can be described as the trees and foliage of an evergreen forest.

As you can imagine, this makes it ideal for everyday use when you can appreciate the aroma of nature while at the workplace or running errands.

Cedar is also a common scent used for essential oils, due to its relaxing character, so Gucci’s colognes that include it can also be perfect for chill evenings and lazy weekends.

You’ll tend to find that cedar’s inclusion in Gucci colognes tends to be a base note. This is because it’s a subtle smell that will blend with the other base notes and middle notes to create a lasting aroma that stays with you throughout the day or night.


Patchouli is a plant which belongs to the Lamiacaeae family, of which mint is a member.

The scent of patchouli can best be described as herbal yet sweet, with an earthy tone to it too.

Unlike mint, patchouli has more of a spicy character to it, making it more of a warming ingredient than a cooling one. This makes it great in colognes you’ll want to wear in colder months.

Like cedar wood, patchouli is an ingredient often used as base note, and combines well with the woody aroma. The balance of wood and spice goes well together, and you’ll see this combination in Gucci colognes like Guilty Intense and Guilty Black.


Neroli is an essential oil which is derived from an orange tree’s blossom.

It provides an interesting aroma that combines a sweet honey smell with some spicy notes.

If you’re looking for a cologne that has a pleasant floral body to it, then neroli is an excellent ingredient to look out for.

Neroli is commonly used as a middle note in colognes, and is featured in both Gucci Guilty Intense and Guilty Black.

Orange Blossom

While neroli is an essential oil produced by orange tree blossom, orange blossom is the flower itself.

As for the scent, you can expect a refreshing citrus aroma which captures the sense of smell and invites you in. This makes it a fantastic ingredient as a top note in a cologne, like in Gucci Made to Measure.

Orange blossom is a versatile aroma which can also be found as a middle note making up part of the body of the cologne.


As you might have noticed, many of the common ingredients used in Gucci colognes are floral or herbal in nature.

Lavender fits into this mould, and is a great addition to any cologne.

Part of the Lamiacaeae family like patchouli, lavender has a wonderfully floral character which can be enticing. As a result, it’s frequently found as a top note, since it can make a striking first impression.

Lavender has also been proven to have benefits such as reducing anxiety, so you never know, having it in your day to day cologne could have a positive impact on your overall health and wellbeing.

Frequently Asked Questions About Gucci Colognes

Which Gucci cologne smells the best?

In our view, there are many fantastic Gucci colognes for men, and the one which you prefer will depend on what you’re looking for.

We believe the cologne with the best aroma for formal situations is the Guilty Black Pour Homme fragrance, with its exciting and soothing blend of patchouli, orange blossom, and lavender.

As for the best cologne for most occasions, we prefer Guilty Intense. This cologne is our favourite overall as it has a rich blend of citrus and herbal ingredients that’s both invigorating and intoxicating.

Made for Measure provides another pleasant aroma which is more a signature scent than a classic staple. Deviating from the traditional masculine scents of tobacco and leather, this cologne delivers an exciting combination of herbs and floral aromas such as water lily, Calabrian bergamot, and Tunisian orange blossom. This one is perfect for anyone who’s looking to stand out from the crowd and have a bold scent to reinforce confidence and uniqueness.

Which is the best Gucci Guilty?

Guilty Intense is the best cologne in the Guilty line in our view.

It’s a striking yet subtle fragrance that could absolutely be your new signature scent.

What we like about it is how it isn’t afraid to deviate from the standard masculine fragrance ingredients of tobacco, leather, and musk.

Instead, it blends a variety of floral, herbal, and citrus ingredients that combine to make an extremely pleasant and long-lasting aroma.

There’s also a generous kick of spiciness mainly coming from the herbal coriander and patchouli. This lends a nice warming character to the cologne and give it a great complexity.

What does Gucci cologne smell like?

While there isn’t one characteristic or quality that defines a Gucci cologne, there are some aromas that are far more common than others.

Given that Gucci is a refined Italian brand that heavily leans towards luxury and the good life, you can expect subtle yet smooth aromas from its colognes.

By that I mean the colognes aren’t heavy-handed. You aren’t going to be hit with a strong wave of musk or tobacco, but rather, introduced to a range of complex aromas that develop nicely over time.

Some examples of aromas preferred by the luxury Italian designer brand include the floral scent of orange blossom, the relaxing notes of lavender, and the pleasing woody character of cedar wood.

A Gucci cologne is definitely a statement, yet one which unravels over time, rather than relying on heavy aromas to take over or overwhelm the sense of smell.

The Final Word

Picking the right Gucci cologne can be tough, but once you know which aromas do it for you, the decision should come naturally.

Based on your preferences and the context you want to wear the cologne in, you can easily narrow it down to the best options for you.

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